A star on the field, an even bigger one off it. We’re talking about a $5.7 million athlete — Travis Hunter. FOX Sports’ Joel Klatt has Hunter heading to Jacksonville in the 2025 NFL Draft, projecting the two-way sensation as the Jaguars’ fifth overall pick. But that’s just the start — Klatt believes Hunter will keep shining on both sides of the ball in the league. However, with an estimated net worth of $6 million, Hunter’s impact stretches far beyond football. He’s not just making plays — he’s making moves, proving he’s a generational talent in every sense.
Although Hunter’s NFL destination may still be up in the air, one thing is certain — he knows exactly where his first paycheck is going. On his recent YouTube show, The Travis Hunter Show, the two-way phenom dropped a bombshell about his plans. Coming from humble roots, it looks like Hunter is doubling down on a million-dollar gesture for his mom. “I want to buy myself a nice crib because I spend most of my time at home anyways. If I’m not fishing or playing football, I’m at the crib. So, my first NFL check is definitely going to be spent on that,” he revealed.
But Hunter isn’t just thinking about the present — he’s planning for the future. The two-way star took his big reveal a step further, adding, “Actually, I might start real estate with it. Yeah, that’s probably what I’ll do—start something in real estate to keep that money going. So when I’m out of the league, I can still spend it. Businessman, gotta be a businessman. And always take care of where you’re going to lay your head—make sure it’s comfortable.”
Safe to say, Coach Prime’s ‘kindest, nicest kid’ is proving once again that the title fits. However, Hunter has gone from being a great player to an even greater son. Hope you remember the star CB/WR’s million-dollar gesture for his mom. Back in 2022, he shared on X that his mother used to live in a “3 bed room house with five kids.” But at just 20 years old, Hunter has flipped that story in the most incredible way.
In a YouTube video last year, he revealed his latest achievement — a birthday surprise that went far beyond flowers and cards. He gifted his mother a five-bedroom house in Savannah, a full 1,667 miles from their home in Boulder. Now that’s how you show love! But the big news came with a heartfelt touch. Hunter presented his mother with a letter, and as she read it aloud in front of her son and well-wishers, the moment turned electric. The excitement was off the charts! She screamed with pure joy, busted out some dance moves, and soaked in the reality of her brand-new home. Through happy tears, she cried, “Oh my God!” and then, overwhelmed with emotion, added, “Y’all got me good. Probably gonna cry later.” A priceless reaction to a truly unforgettable gift.
You already know about Hunter’s first NFL paycheck plans, but have you heard about his first major deal as an NFL prospect? The two-way superstar just made a power move, signing his first-ever endorsement deal as a pro prospect.
Travis Hunter’s new deal for “Unlike Anything”
With an eye-popping NIL valuation of $5.7 million, Travis Hunter stands among the top college athletes cashing in on their NIL. He’s already locked in major deals, including a multi-year partnership with Adidas that will carry into his pro career. But that’s just the start. From CELSIUS energy drinks to JLab and NerdWallet, Hunter’s brand is skyrocketing. And now, aligning himself with the likes of Patrick Mahomes and Micah Parsons, he’s making waves before even setting foot on an NFL field.
HEYDUDE, the go-to brand for effortless style and next-level comfort, is kicking off its new global campaign, Unlike Anything. And who better to headline it than rising football star and Heisman Trophy winner? Known for breaking barriers and rewriting the playbook, Hunter embodies the spirit of defying expectations — both on and off the field. Just like HEYDUDE shoes, he’s carving his own path, proving that greatness comes from embracing individuality and pushing the limits.
We all know he was the star in CFB. A unanimous All-American, a lockdown corner, a playmaking receiver, and a history-making Heisman Trophy winner. His senior season was legendary, earning him AP CFB Player of the Year and Academic All-American honors. Now, as he prepares to be a top pick in the 2025 NFL Draft, he’s adding another game-changing moment to his resume.
“We’re excited to finally debut ‘Unlike Anything’ because it’s a true celebration of HEYDUDE and the community of Dudes around us. That ethos is ingrained in our DNA and has been our north star from product drops, partnerships and everything in between. We knew Travis could really bring this mantra to life in a unique and dynamic way, so once we found out he was already a long-time brand fan, it felt like a no-brainer,” said Paul Nugent, CMO of HEYDUDE.
And Hunter couldn’t be more thrilled about the partnership. “For me, being great starts with how I spend my time off the field to recharge and focus. Whether I am relaxing or on a boat fishing, my HEYDUDE Wally shoes bring a sense of comfort and confidence that allows me to really live in the moment and find that balance. That’s why I’m so excited to show off my HEYDUDE Wally shoes that have been a part of my life for a long time,” the 21-year-old shared.
From game-day intensity to laid-back vibes, Hunter proves that greatness isn’t just about what happens on the field — it’s about how you embrace every moment, in comfort and style.
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